Heyscape is the brainchild of Pierre – devoted lover of nature and of unplugging from the digital world. Pierre wanted to create places of solitude amidst the natural landscape – his dream was to design an experience that mirrored camping, but that was accessible to everyone and included the creature comforts of home. The custom contemporary cabins are nestled within stunning environments throughout WA, allowing guests to experience nature like they haven’t before.
As their locations expanded along with their marketing and communication needs, Heyscape required a visual identity and collateral that better reflected their business. The existing icon was retained, with a solid version made for flexibility. The contemporary new logo type was paired with a colour palette that mirrors the WA environment, along with icons, grids and maps to capture the explorer’s spirit.
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Original icon design: Matthew Jones
Website build: 6 Character Media